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FCE12: Unique and Effective Management and Marketing Secrets
November 5 @ 10:45 am - 12:15 pm
Program Track: Leadership, Personal, and Practice Development
Robert M. Pick
Gregory A. Toback
John R. Herrin
The days of simply hanging out your shingle and expecting a successful periodontal practice are long gone. General dentists are doing implants, grafts, scaling and root planing, and trying to keep recall in their practices. To succeed in today’s marketplace, tremendous paradigm shifts must occur in our thinking and in our specialty practices.
Dr. Pick will discuss powerful management secrets to develop a highly-successful periodontal and implant practice. Dr. Toback will explore one of the most effective strategies of connecting with potential patients seeking the services we provide.
- Examine the mindset of the health care consumer and their decision making.
- Grasp the power of emotional connection through storytelling.
- Review some proven management methods to create a super team.
- Describe how biannual business team-building retreats can help contribute to become practice success.